Blockchain

Italian Serie A Club Deploys VeChain-based Solution for Jersey Traceability

vechain

A Serie A club, Empoli Football Club, has partnered with WoV Labs to launch a traceability solution for its fan jerseys, making it easy for them to be certified and verified through the VeChain-based WoV Labs digital passport.

The Italian-based team, through the partnership, is undoubtedly bringing innovation to the football arena by giving fans a unique way to authenticate Empoli products and engage with the club. The club will be launching the innovative jerseys during its 2024–25 Serie A debut against Monza. The jerseys, made by Kappa, are enhanced with WoV Labs’ smart tags for easy traceability.

The solution serves as a connection between Empoli and its fans using VeChain’s advanced blockchain and NFT technology.

The collaboration redefines fan interaction with Empoli Football Club, as every jersey has embedded smart tags connected to WoV Labs’ Digital Product Passport 2.0. The Digital Product Passport (DPP) used by Empoli is a state-of-the-art digital record that tracks the entire journey of the jersey, stored on the VeChain platform.

The jerseys will be monitored from raw materials to the final product. Through the smart device, “fans can trace their jersey’s journey, gaining insights into its production, design, and sustainable practices,” WoV Labs stated.

The physical jersey, linked to a unique Non-Fungible Token (NFT) via VeChain technology, allows fans to own a piece of Empoli Football Club’s products, while the digital twin of the jersey makes it a collectible item. This, in essence, gives fans the opportunity to own a piece of the club’s legacy in an innovative dimension.

According to WoV Labs, through the smart tag, fans can access a myriad of exclusive content, behind-the-scenes access, match day perks, and VIP experiences.VeChain technology offers a blockchain platform that enables seamless product traceability, with data securely stored on the VeChain blockchain.

Author

  • Olayode Yusuff

    Olayode Yusuff is a seasoned crypto journalist with a strong foundation in electrical engineering and data analysis. Writing and editing cryptocurrency news since 2014, he brings a unique perspective from his diverse roles in electrical systems maintenance and software development.

    Passionate about digital assets, Olayode delivers clear, insightful commentary on their integration into global finance, focusing on how regulatory frameworks and political decisions shape their future.

    With contributions to platforms like News Logical and Ethereum World News, and an engineering background from Ladoke Akintola University and the University of Portsmouth, Olayode expertly bridges technical expertise and industry analysis.

    View all posts
Disclaimer

Today's Gazette cannot take responsibility for any form of loss or inconvenience that may result from any material contained on this website. The content is provided for informational purposes only and should not be relied upon for legal or financial decision-making. Nothing on this platform should be misconstrued as financial advice.

18 Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Articles

BlockchainCryptocurrency

How VanEck Plans to Support Fintech and Crypto Startups with New $30 Million Fund

The ETF issuer and investment management firm VanEck recently announced plans to...

Charles Hoskinson(1) Cardano
BlockchainCryptocurrency

Charles Hoskinson Defends Cardano’s Progress Amid Community Criticism

Charles Hoskinson, the founder of Cardano, has voiced his frustrations toward the...

BlockchainCryptocurrency

Trump-Backed DeFi Project To Launch on Ethereum Mainnet

As the blockchain world gears up for the upcoming November election, a...

BlockchainCryptocurrencyXRP

SEC Has Apologized to Ripple for Calling XRP a Security, Chief Legal Officer Says

In the ongoing legal battle between Ripple Labs and the U.S. Securities...